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Posted Feb 27
Endy Sleep

VP of Marketing

Toronto Full Time

Endy Sleep is looking for a VP of Marketing.

Responsibilities:

To develop and execute integrated growth initiative through marketing campaigns – email, social, search and content marketing.

What we are looking for:

  • Research and develop strategies and plans which identify marketing opportunities, direct marketing, and new project development
  • Analyze industry trends and competitor activity and adjust short-term and long-term plans, as required
  • Plan and coordinate public affairs, and communications efforts, to include public relations and community outreach.
  • Participate in the development of new project proposals.
  • Supervise the planning and development of Endy's marketing and communications materials.
  • Represent the company at various community and/or business meetings to promote the company.
  • Developing plans, budgets and recommendations for Endy
  • Plan and manage promotions to maximize R.O.I.
  • Maintain marketing activity calendar on a weekly basis
  • Responsible for managing awards and list nominations

What you bring to the role:

  • 5+ years of marketing experience
  • Bachelor’s degree or equivalent education and experience
  • Proven marketing targets and delivered results against those targets
  • Exceptional skills in digital marketing, website management, email marketing, web analytics tools, search engine marketing (SEM), display media, social media and search engine optimization (SEO)
  • Experience leading cross functional teams to deliver creative and content deliverables
  • Solid understanding of industry trends
  • Working in a startup environment an asset
  • Exceptional communications skills: written, oral and interpersonal skills
  • You must love sleep!

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